
Most sales training programs are expensive, time-consuming, and forgotten within weeks. Close Every Sales Call is a hands-on sales training book your team can reference again and again โ a common language and shared methodology that sticks.
Whether you're onboarding new hires, coaching underperformers, or building a high-performance sales culture from scratch, this book delivers the fundamentals that drive real results in today's competitive B2B marketplace.
"Great sales people are hard to find. But if more people in the sales profession practiced what Ed preaches, there would be more happier customers โ and happier salespeople, sales managers, and boards of directors."
With 45+ years of real-world selling experience packed into one practical guide, this is the sales training resource your team will actually use.
Get new hires productive faster with a proven, structured approach to professional selling they can refer back to every day.
Give your whole sales team the same framework so managers are coaching to a consistent, measurable standard.
The second half of the book is a complete guide to managing, coaching, accountability, and building high-performing teams.
A meaningful, practical gift for top performers, new promotions, or your annual sales kickoff event.
The full sales process, closing techniques, time management, territory strategy, advanced communication skills, probing for real customer needs, and what separates good salespeople from great ones.
Building high-performing teams, compensation structures that drive results, coaching frameworks, accountability systems, recognition strategies, and how to manage for consistent success.
Contact Ed directly to discuss group pricing and bulk order discounts. Just reach out with your team size and we'll take it from there.
Email Ed Directly